I realize the need to be artistically congruent with your identity and what your fans have come to expect from you, but people who like to laugh still like to know what the f&*k is going on. The Moral of the Story: Distraction free communication and laser focus is your friend when you’re trying to make a sale.
The Sammus Theory shows us that we need to have a relationship with our fans. This can set up your project for a HUGE start and can set you up for long run success.
Michael launched his first Kickstarter on a wing and a prayer. He thought “yeah man, $2500 would be great”, but he failed to start by making a list of his Circle of Influence.
Kickstarter/crowdfunding is a fantastic tool in the career of an artist! Of course, it alone can’t make your career but it really, truly is a tool that, when used well, can help advance your career in a significant manner.
In the early stages of your artistic career, people won’t buy the product you make, they’ll buy why you make it. Stacy couldn’t be a better example of this philosophy.
Musicians like you and I get inspired and easily excited by our visions, but you have to put in the day to day work to see the vision through.
By Levi James of Launch & Release.